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Tam Square Food Co., Ltd. in Shanghai is China's largest research and development of α-linolenic acid production enterprise, the company services management based in China's economic center - Shanghai, located in Shanghai Zhangjiang Hi-Tech Park, the company registered capital of one thousand million. Company's production base is located in Xuchang City, Henan Province Economic Development Zone, covers an area of 34 acres, employs 120 people. Company's main product "α-linolenic acid nutrition, cooking oil," by the National Science and Technology Assessment for the 2006 National Torch Plan, the company developed the α-linolenic acid, "non-aqueous saponification - gradient separation of frozen Complex" patent technology, with world-class level, with independent intellectual property rights, but also our specialty nutritional oils the first standard-setting unit of a business. Company now has an annual output of α-linolenic acid nutritional edible oil production capacity to 200 million cases, the output value of 5 billion, is the largest of α-linolenic acid nutritional edible oil production base, is "high-tech enterprise in Henan Province", "key provincial agricultural industrialization leading enterprises," The company has passed the drug GMP certification, QS certification, ISO-9001 and HACCP certification, halal food certification, national minorities designated special needs products manufacturing enterprises and the State General Administration of Quality Supervision, Inspection export production of food hygiene registration certificate.
Companies adhering to the "high-quality lead healthy life" concept, to grasp the pulse of edible oil market developments, the use of α-linolenic acid in the field of proprietary research techniques, according to the characteristics of Chinese diet, research on the human body has special nutritional value of the functional edible oils and fats, and creativity will be the current structure of the Chinese people in general lack of nutrition, the nutritional elements of α-linolenic acid, through a unique process technology added to the cooking oil to overcome the traditional edible fatty acids, the proportion of irrational, unstable nutrient deficiencies, on the current high incidence of the "three highs" (high blood sugar, high blood cholesterol, high blood pressure) people and to improve children's intelligence and vision to protect children and reduce obesity and so on have a useful role, giving the exact health effects of cooking oil, and create special in China a new era of nutritional oils.
July 25, 2004, in the Great Hall at the First China Forum on Strategic Development of special nutritional edible oil, the company launched "a Tam Square" brand nutritional edible oil obtained Wu Jieping, vice chairman of the National People's Congress, China's authoritative nutrition grain and oil experts, specialists and wide acclaim at home and abroad, the Chinese Cereals and Oils Association in 2005, Outline for the Development of China's grain and oil to "a Tam Corner" gave a high evaluation of nutritional oils.
The company established a comprehensive well-Tam Square, a branding strategy, CCTV and other mainstream media have been put into a thousand million in advertising in order to "a Tam Square" brand as the core, through print media, television advertisements, Focus Media and Internet tools such as quickly to the domestic brand promotion, increased market share. Enhance the brand influence and credibility, the strength of the brand and further drive the market, creating a virtuous circle, and strive to 3-5 years of "a Tam Corner" for China to build special nutritional edible oil brand.
At present, a Tam Square in the country already has dozens of high-quality city-level dealers. From 2007 onwards, a Tam Market Square will be developed as a model of Henan Province, have been put into millions of dollars of market and advertising funds, a series of products have passed Tam Square, Dennis supermarkets, Central the right path, Shuanghui chains, public goods chains, fat from the east-commerce channels such as access to group around the city, Henan Province. At the same time with China Mobile subsidiary Henan Province has established good business relationships, marketing channels are being perfected.
The company as a "key provincial agricultural industrialization leading enterprises", consistently with the "company + base + farmer" mode of operation, cultivating mu planting base of basil to drive 8000 peasant incomes. Tam Square, a specialty nutrition, cooking oil, the "power of people physically, Hing national industry" health concept has become firmly rooted.
"One Tam Square" in the name of traditional inference was Tiaodan son selling oil mill, a modern paraphrase: Tam is a balance, Square, history and culture, a Tam Square is a balance between health and wealth of culture, a person without a a healthy body, all the wealth is nil. The health industry is a sunrise industry forever, has a huge space for development. We warmly welcome a healthy diet for all walks of life concerned with human insight and friends and sincere cooperation, mutual benefit and win-win! To jointly promote the national health industry.
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